Transformative Marketing Services

Building Brands that Capture Attention and Inspire Loyalty

High-impact sales & marketing campaigns for beverage and CPG brands. From discovery to execution, we create, manage & execute unforgettable experiences to support the growth of brands in any category.

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TMS Agency brand activation event

Leadership

Leadership

Mike Tong

Mike Tong

CEO | Director of Strategy

Kevin Smith

Kevin Smith

EVP Business Development & Client Services

Dante Maciel

Dante Maciel

EVP Operations

Capabilities

From discovery to execution, we are your strategic partner

We listen first to fully understand your brand's goals and objectives for growth. Then we build and execute high-impact campaigns that drive trial, create awareness, and support distribution.

Activation & Engagement

Activation & Engagement

From sampling programs to experiential events, we create memorable brand interactions that drive trial, awareness, and lasting consumer connections.

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Social & Digital

Social & Digital

Comprehensive digital marketing services including content strategy, social media management, SEO, and advertising that amplify your brand's reach and engagement.

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Ready to grow your brand?

Let us partner with you to build a customized program tailored to your brand's goals.

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TMS Agency team collaboration

Why TMS

We don't do cookie-cutter solutions

We understand that brands have different marketing needs depending on where they are in their lifecycle. Whether you're a promising younger company or an established brand in need of a fresh perspective, we tailor every program to your goals.

True Partnership

We develop deep partnerships with our clients to fully understand and deliver on their goals and objectives.

Data-Driven Results

Consistent reporting and real-time data access demonstrate clear ROI and program impact on brand awareness and sales.

National Execution

One agency, one system, coast to coast. Streamlined communication and brand consistency across all markets.

Industry Expertise

85+ years of combined experience in beverage-alcohol and CPG, from Fortune 500 brands to promising newcomers.

A few of the brands we've had the good fortune to help build

Bardstown Bourbon Company
GR
Celaya Tequila
Miller Lite
El Jimador
Pep Boys
Sonoma
Jack Daniel's
Garage Gurus

Industries

Industries We Serve

We partner with beverage-alcohol and CPG brands to create meaningful connections with consumers through strategic brand marketing.

CPG & Ready-to-Drink

End-to-end marketing activation for consumer packaged goods and ready-to-drink brands seeking to break through at retail and build sustainable consumer demand.

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Spirits

From premium bourbon to craft tequila, we build activation and marketing programs that create awareness, drive trial, and build loyal consumer followings for spirits brands at every stage of their lifecycle.

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Ready to get started?

Get in touch with us to learn more about our services and how we can help you.

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Cases

Our Work in Action

See how we've helped brands like yours achieve their marketing goals and deliver measurable brand-building results.

Celaya Tequila

Spirits

Celaya Tequila - Premium Brand Activation

Celaya Tequila

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GR

Spirits

GR - Spirits Brand Launch & Market Entry

GR

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Real results, real businesses

Discover how we've helped brands stand out and grow through strategic marketing. See the results that matter.

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From Our Clients

Trusted by leading beverage brands

Don't just take our word for it. Hear directly from the brand leaders who've experienced the TMS difference firsthand.

From brand activation to field marketing management, our clients trust us to represent their brands with excellence and deliver measurable results.

Client testimonial

"Their team delivers high-quality, multi-channel activations that not only reflect the premium nature of our brand but also drive meaningful engagement with consumers. We trust Transformative Marketing Services to represent our brand with excellence."

Jesse Staats

California State Manager, Celaya Tequila

14+

Markets served nationally

Proven Track Record

From launch to acquisition, we build brands that last

Our story comes from a shared vision of our founders, who have a common passion for redefining traditional marketing approaches in the beverage-alcohol space and beyond.

With combined experience at a Fortune 500 company and decades of agency leadership, we bridge the gap between agencies and clients in a way that delivers tailored experiences that truly resonate with the target audience.

85+

Years of Combined Experience

Across multiple industries connecting consumers to brands

14+

Major Markets

National reach with regional expertise and local execution

1000+

Activations Executed

High-impact sampling events and brand experiences delivered

100%

Client Retention

Our commitment to partnership and measurable results

Journal

Blog & Insights

Stay informed with our latest articles on industry trends, brand marketing best practices, and consumer insights.

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Strengthening Distributor Relationships Through Activation Support

How strategic field marketing and activation programs help brands build stronger distributor partnerships and drive mutual success.

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Building a Best-in-Class Brand Ambassador Program

What separates a great brand ambassador program from an average one? It starts with recruitment, training, and a commitment to authentic brand representation.

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TMS Agency brand marketing partnership

Dedicated to developing true partnerships

Dedicated to developing true partnerships with our clients to fully understand and deliver on their goals and objectives.